A sudden seismic shift in the digital marketing world has just occurred with Google cracking down on the scraping of search results. First reported by Search Engine Journal, the blocking of scrapers has started to cause disruption across major SEO platforms and prompts important questions for businesses investing in their digital marketing and SEO strategies. […]
Jaguar’s rebrand is… interesting to say the least. So what does Jaguar say to you? ‘60s getaway car? ‘70s crash fodder in The Sweeney? So thirsty they had two tanks? Morse? Ford parts bin? Sold to India? To me Jaguar is about sporting heritage and British racing green. Big engines, straight 6s, V12s, the big
My PPC Manager leant over the desk, looking a bit annoyed, and said: “You need to use E.164 for encoding phone numbers!” I asked him which format that was. “It’s the format where you start with the country code, strip out the first zero, then add all the rest of the numbers with no hyphens,
It’s been a massive relief to see the details of this latest Google March 2024 Core Update. By finally implementing major changes to combat AI-generated content spam (Scaled content spam), this particular Google update comes at a crucial moment for businesses and marketers, further emphasising the importance of quality over quantity in content strategy. The
As a recent covert to Google Domains, today we announce the sad news that Google has sold its domain registrar business to Squarespace. In a deal worth an alleged $180 million, an estimated 10 million domain names will soon be handled by Squarespace instead. Pending regulatory decisions, the deal is expected to go through in
22i were approached by Loumousey Crafts to add another dimension to their online presence. With popular Facebook and Instagram accounts, Lou asked us to help create a quick and easy website to sell her crochet creatures and kits. Specialising in amigurumi, Loumousey Crafts creates delightful knitted objects, from anthropomorphic objects to animals, from cute acorns
Has anyone else had that sinking feeling when you get a text message telling you your parcel is “out for delivery with Hermes”? Well, the good news is that an end to that specific type of existential dread comes courtesy of a new brand name and logo. Hermes, Britain’s most reliably unreliable courier, has now
Investment house Aberdeen has a new brand! After the 2017 merger between financial services veteran Standard Life and the much younger Aberdeen Asset Management, the new company name became Standard Life Aberdeen. Today the business has been rebranded as just Abrdn. So Standard Life Aberdeen is now Abrdn. Or, according to the official imagery, abrdn. The
Today is a special day. Twenty years ago, 22i Design launched. After spending 2 years studying for an HNC in Graphics & Design, our founder found himself in a dilemma; You can’t get work without the experience and you can’t get experience without the work. Catch 22 aye? But that wasn’t the only reason for
We’ve been working on a lot of landing page designs recently and thought we’d share our expertise with local businesses so that they can benefit from our experiences and expertise. Landing pages are essential for successful marketing campaigns, acting as the initial point of contact for potential customers. While any page on your website can
