Design & Digital Marketing Blog

Get a proper email address for your business.
Email Services

Get a Proper Email Address for Your Business

Does your business have a website but your email address is different? We see that all the time. It’s usually happens with trades. The van is all nicely sign-written with your website’s new address but then the email address is something else, like a Gmail, Hotmail, an Outlook or a Yahoo account. These free emails […]

Privacy Sandbox third-party cookies topics API classifier
Digital Marketing

Our Classification in the Privacy Sandbox

A couple of weeks ago someone pointed out on a LinkedIn post that there’s a Google Chrome browser internal Chrome URL that you can use to query the Topics API in the Privacy Sandbox. If you cast your mind back a few years, there was a lot of buzz about the end of third-party cookies

New abrdn logo
Design

Abrdn Puts Vowels Back in Brand

One of the things we love to look at in our design and digital marketing blog is the occasional big company rebrand. Back in 2021 it was the turn of Aberdeen Asset Management or Standard Life Aberdeen as it was called after the merger with Standard Life. In April of that year the financial management

Issues Installing Elementor Pro
Website Development

Issues Installing Elementor Pro

If you’re having issues with installing the Elementor Pro plugin for WordPress, here’s what we did to get round the issue… We downloaded the official elementor-pro-3.27.4.zip file from the Elementor website, but when we tried to install it we got the following message: Installing plugin from uploaded file: elementor-pro-3.27.4.zip Unpacking the package… Installing the plugin…

Website Design

Accessibility Colour Contrast Checker

We were checking one of our websites for accessibility issues when the tool we were using, the Accessibility Checker, flagged a number of issues with what would probably be an “insufficient contrast between text and background”. This is a really common problem that we encounter a lot and it’s usually after the design stage that

Testing webforms: Best practice
Website Development

Testing Website Forms: Best Practice

If there’s one thing that’s always really fun in website design, it’s the testing of your site. And one of the most common aspects to test on a website, whether it’s at the build stage or during regular maintenance, is testing forms. The testing of website forms is not the most interesting or challenging job

Design

Not Knowing My Own Logo’s Font

Well that was embarrassing. Twenty five years ago I set up my website design studio in Farnborough. One of the first things I did was make sure I had a unique and memorable logo for 22i design. Because the name came from the fact that I had a custom tuned-up 2.2 fuel injected engine in

Google's SERP Scraping Crackdown: What It Means for Digital Marketing
Digital Marketing

Google’s SERP Scraping Crackdown: What It Means for Digital Marketing

A sudden seismic shift in the digital marketing world has just occurred with Google cracking down on the scraping of search results. First reported by Search Engine Journal, the blocking of scrapers has started to cause disruption across major SEO platforms and prompts important questions for businesses investing in their digital marketing and SEO strategies.

Jaguar rebrand - copy nothing
Design

OMG Jaguar What Have You Done?!

Jaguar’s rebrand is,,, interesting to say the least. So what does Jaguar say to you? ‘60s getaway car? ‘70s crash fodder in The Sweeney? So thirsty they had two tanks? Morse? Ford parts bin? Sold to India? To me Jaguar is about sporting heritage and British racing green. Big engines, straight 6s, V12s, the big

Please encode HTML phone numbers in E.164
Website Development

Please Encode HTML Phone Numbers in E.164

My PPC Manager leant over the desk, looking a bit annoyed, and said: “You need to use E.164 for encoding phone numbers!” I asked him which format that was. “It’s the format where you start with the country code, strip out the first zero, then add all the rest of the numbers with no hyphens,

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