It’s been a massive relief to see the details of this latest Google March 2024 Core Update. By finally implementing major changes to combat AI-generated content spam (Scaled content spam), this particular Google update comes at a crucial moment for businesses and marketers, further emphasising the importance of quality over quantity in content strategy. The […]
Investment house Aberdeen has a new brand! After the 2017 merger between financial services veteran Standard Life and the much younger Aberdeen Asset Management, the new company name became Standard Life Aberdeen. Today the business has been rebranded as just Abrdn. So Standard Life Aberdeen is now Abrdn. Or, according to the official imagery, abrdn. The
Today is a special day. Twenty years ago, 22i Design launched. After spending 2 years studying for an HNC in Graphics & Design, our founder found himself in a dilemma; You can’t get work without the experience and you can’t get experience without the work. Catch 22 aye? But that wasn’t the only reason for
We’ve been working on a lot of landing page designs recently and thought we’d share our expertise with local businesses so that they can benefit from our experiences and expertise. Landing pages are essential for successful marketing campaigns, acting as the initial point of contact for potential customers. While any page on your website can
A friend of mine has decided that he wants to be a web designer and has enrolled in a course to learn the basics of web design. It’s been really interesting getting feedback from him on how people regard web design these days and the most common thing he reports back about is that everybody
With the new post over at the Google AdSense blog could this be a sign that Made For AdSense (MFA) websites are dead? The key points that Google makes are: Ads shouldn’t be placed under a title or section heading in a way that implies that the ads are not ads. For example, ads shouldn’t
We’ve been clamouring for Google to revise the Google Webmaster Tools for some time now, and taking the webmaster tools user survey seems to be paying dividends. The toolset so far has been fairly simple but it looks like Google are listening to webmasters and putting out some really useful, really helpful new webmaster tools. I noticed yesterday
A new client has asked me for some help with their website and part of the task is to assist them with their SEO. Their current SEO company have submitted their URL to a few dozen search engines and are apparently re-submitting every month for a fee of £40. For this £40 my client receives
Somebody recently pointed out the handy little SearchStatus toolbar from Quirk. Currently I’ve got it in the status bar of FireFox (also available for Mozilla too) where it doesn’t intrude upon too much screen real estate, but it’s what SearchStatus does that’s really handy. The toolbar shows Alexa data such as traffic details, incoming links, related
